The DMC Fit Foundation. The fit first, then the wardrobe.

Trial garments for your upper and lower body, reviewed with Dennis, so the fit is settled before anything is made.

Schedule a personal fit consultation
A man in a white shirt on a video call at a desk in a bright home office, swatch books beside the laptop

From the first call to the wardrobe. You never visit a store.

From the first conversation to the last adjustment, in the order Dennis works.

Meet

  1. A personal fit consultation

    A conversation with Dennis, on a call, about your goals, your week, how your clothes fit now and what matters most to you.

Measure

  1. 62 measurements with TrueToForm

    Taken on your own phone, at home, in a few minutes.

  2. Your Fit Profile

    Your measurements, and the fit you prefer, Level 1, 2 or 3, are kept together as your Fit Profile.

The DMC Fit Foundation

  1. Trial fitting garments

    An upper body and a lower body garment, made from your Fit Profile and sent to you, to see how clothing actually behaves on you rather than only what the numbers say.

  2. What Dennis looks at

    You put them on and review them with Dennis on a call: your posture, your shoulder structure, your balance, your proportions and how comfortable they are.

  3. The fit refined, then kept

    What the trial garments show is corrected before anything goes to final production, and the resulting specifications are kept to guide every order after this one.

Design

  1. Pick out fabrics

    Choose from the premium collection of cloth for the look you want, with Dennis walking you through it.

  2. Mock it up

    See the complete outfit visualised before you buy it.

Make and deliver

  1. Into production

    Your garment goes to a trusted manufacturing partner for the making.

  2. Shipped to you

    Directly to your door, in 1 to 3 weeks depending on your need.

Fit, then keep

  1. A follow up meeting

    When it arrives, Dennis reviews the fit with you, detail by detail.

  2. Adjustments if needed

    He walks you through them and sends them to an authorized alterations tailor near you.

  3. Perfection first

    No second garment is started until the first one is right.

  4. A foundation for what comes next

    Your fit specifications stay on file. A polo, a pair of jeans or a suit starts from them, then is adjusted for its own cloth, stretch and cut.

Blueprint has already been done this way from start to finish, before the DMC Fit Foundation was added. The first client fitted entirely through it, never met in person, needed no alterations on his first garment and ordered $3,000 more.

62 measurements, taken with TrueToForm on your own phone

TrueToForm: 62 measurements, from your phone.

  1. The QR code

    After the consultation Dennis sends you a QR code. Scan it and TrueToForm opens on your phone.

  2. The scan

    TrueToForm takes 62 measurements with your own phone, at home and in your own time. No store visit and no travel.

  3. The Fit Profile

    Your measurements become your Fit Profile. Dennis keeps it on file, so a polo, a tuxedo or a pair of jeans starts from it without a second scan.

Three fit levels. You choose yours.

The measurements say what your body is. The fit level says how you like to wear it.

See the whole outfit before it is made.

You choose the cloth, then see the complete outfit mocked up in it, every detail, before anything goes to production.

Browse the wardrobe
  • Books of wool swatches in navy, grey, brown and olive open on a wooden table beside a cup of coffee
    The cloth is chosen first, from swatch books Dennis walks you through on the call.
  • A tablet showing a navy herringbone sport coat beside swatches of the same cloth
    Then the garment is mocked up in that cloth, so you approve what you will receive.

Delivered in 1 to 3 weeks. Then Dennis checks the fit.

When it arrives you put it on and review it with Dennis. If anything needs adjusting, he sends it to an authorized alterations tailor near you, and what was learned goes into your measurements for next time.

A navy suit jacket in tissue paper being lifted from a plain navy box on an entry table
Delivered to the door in 1 to 3 weeks, then the fit reviewed with Dennis on a call.

“We will not do a second suit until we get the first one perfect, even if I have to remake it at my cost.”

Dennis Martin, clothier

Before you book.

Do I need to come to Fairhope, or to a store?

No. The consultation is a call, your measurements are taken on your phone with TrueToForm, and the garment is shipped to your door. Fittings are reviewed with Dennis on a call, and any adjustment is made by an authorized alterations tailor near you.

What if the fit is not right?

In Dennis’s words: “We will not do a second suit until we get the first one perfect even if I have to remake it at my cost.”

What does it cost?

Custom suits start at $895. Other garments depend on the piece and the cloth, and Dennis talks you through it in the consultation, before anything is made.

How long does it take?

From production, 1 to 3 weeks to your door, depending on what you need and when.

Is this only for suits?

No. The DMC Fit Foundation establishes your fit, and the whole wardrobe is built on it: five-pocket pants, jeans, casual shirts, polos, shorts, sport coats, outerwear and suits. Each kind of garment is still adjusted for its own cloth, stretch and cut.

The fit starts with one conversation.

Everything after it is built on a fit worked out on you, not on a size chart.

New clients: your first order comes with a Stick Golf polo, made to your measurements, on us.